In today's AI-enabled SaaS economy, building software is no longer the biggest challenge – getting it into the right hands is. Discover why distribution has become the new kingmaker in software, and learn the practical strategies for building powerful distribution channels before you even complete your product. From community building to leveraging micro-networks, this guide reveals how successful SaaS companies are shifting from a product-first to a distribution-first mindset in an era where AI has democratized development.

Traditional SaaS marketing is dying, but there's a new path to success: becoming a B2B influencer through authentic operational experience. Learn how successful business operators are leveraging their hands-on expertise to build engaged audiences, validate ideas, and solve the biggest challenge in today's SaaS ecosystem - distribution. Discover the practical steps to transform your operational experience into genuine influence, and why this might be the most powerful go-to-market strategy for modern software companies.